Claudia Toosey

Font breeding is much like animal breeding, where stallion and mare, or bull and cow, or boar and sow are carefully matched in hopes of yielding a robust and useful offspring. When typefaces Roundup with fat, rounded serifs and WyomingSpaghetti with fat, squarish serifs were chosen to be parents, it was clear that their offspring would inherit large serifs. But to discover exactly what the offspring would look like, the pairing needed to be consummated, which was done with the “Blend Fonts” commend in Fontographer. The two styles of RoundWhy are the result.

Epura is a geometric sans typeface named after Épura the base structure for descriptive geometry. Architecture and pure lines have inspired the design of Epura. The alternative shapes for a and g give it an informal look changing the texture of the font. Epura has clean geometric shapes but still infused with identity.